The Action Machine – A Great Productivity Tool
Posted in: Recommended, Reviews, Software Tags: productivity, productivity software, productivity tool, the action machine
I’ve recently been evaluating a new piece of software from Derek Franklin. Derek came up with a really interesting and effective productivity strategy and wrote an application to support it.
In a nutshell, the strategy is very simple: allocate a certain amount of time to a task, set a timer, then focus only on that task until it’s either done or the timer goes off, whichever comes first. This increases your focus because you tend to want to get the thing done before that timer goes off!
It becomes something of a game with yourself to see if you can accurately estimate the amount of time a task will take, and then to see if you can get it done in the time you estimated. You know you can’t be sidetracked by anything else or you probably won’t get it done, so that increases your ability to shut out other distractions and concentrate on the task at hand.
Because it can be a hassle write several to-do lists, then to locate a timer and carry it around with you, Derek had the idea to write a software application to address the problems. What he came up with is called The Action Machine.
I bought The Action Machine v1.0 because I liked Derek’s strategy and the idea of the software. It was good, but had some limitations. Derek asked the users to let him know how the software could be improved and got a ton of great feedback. He’s just released The Action Machine v2.0 incorporating many of the requested features and enhancements.
Here’s what the new version of The Action Machine looks like:

I had to shrink the image so depending on your screen resolution you may not be able to read the text clearly. The lower left pane is the task list. The software comes with a default task list, but you can create your own.
For example, I have a list (shown) of my routine activities, daily, weekly, etc. This is my default task list to which I can add tasks to be done that day, or new daily or weekly or even monthly tasks. I can export the list to save it for future reference, or to copy it to another computer.
I have another list that is specific to the steps involved in a particular product creation and promotion process. When I’m going to be focusing on that process, I load that list to serve as my checklist to determine my progress. More detail on that to come in another post.
On the right, there is a grid of 12 squares each of which may contain a separate timer. In the screenshot above I have five timers loaded. Two of them are set for 30 minutes and the other three are set for 60 minutes. The total time shown at the top is 4 hours, so I know how much time I’ve allocated to the tasks I’ve committed to get done this day.
Timers can be started, paused, reset, cleared, or checked as completed. Completed items can be listed in a report. Lists of timers can be saved under specific names and reloaded at any time. If you know you’re going to work on a certain group of your default tasks regularly, you can simply create timers for each of those tasks, save them as a timer group and reload them when you’re going to work on that task group.
You can see the full demo video at The Action Machine web site. Check it out, I think you’ll like it as much as I do. Highly recommended!
Recommended!
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