Living On Purpose Is the Key to Success

You may have heard the term “living on purpose.” We all know from when we were kids that if you did something “on purpose” it means you intended to do it, as opposed to something that happened “by accident” or “I didn’t mean to.”

I’ve been in Internet marketing for almost two years and I’ve recently realized that I haven’t been marketing “on purpose.” That isn’t to say that I became a marketer accidentally. Obviously, I intended to become a marketer! What’s been accidental has been the result I’ve achieved.

Let me explain. When you set out to do something, it doesn’t really matter what it is, you’ll get a result. The question is: is it the result you wanted when you started out?

The statistics are pretty depressing: something well over 90% of all startup businesses fail within the first few years. The length of time it takes for the business to fail is often a function of how long the owner can continue to pour money into it without making a profit!

So, why does such a large percentage fail? Because they have no clear vision of what they want and how the business will help them achieve their goal. In other words, there’s no overarching purpose to the business.

Ask any Internet marketer, or any business owner for that matter, why they’re in business and virtually all of them will say “To make money.” There’s usually a pretty important reason why they want to make money, but no clear plan for how that’s going to happen.

Your life has a purpose and your business needs to fit with that purpose. If you don’t know what your life’s purpose is, obviously, that can’t happen except by accident.

So, how do you discover your life’s purpose? By examining your life and identifying what turns you on and makes your heart sing. You were put here on this Earth to be joyful so by definition anything that brings you joy is part of your purpose.

It doesn’t matter what brings you joy. The important thing is to recognize and acknowledge it. Once you’ve done that, you can focus on finding ways to do those things as often as possible. Ideally, you can do it for a living. Imagine that, having fun “working!”

Look around you and notice that the happiest people you know are the ones doing what they love to do. You may think that you can’t make a living doing what you love to do, but the fact is that you very likely can. Once you know and embrace your purpose, anything is possible!

Knowing your purpose gives you focus, and focus is critical to success. Talk to anyone who is successful at anything and you’ll find that they are totally focused on what they do. That’s why they succeed while others all around them are failing.

If you’re struggling and/or not getting the results you want, I highly recommend taking some time to identify your life’s purpose. I’ve recently completed a 12-week course called “What’s My Purpose?”. It has helped me to discover my life’s true purpose and given me the focus around which to build my life and my business. If you’re ready for the life you want and deserve, you can get all the details here:

http://whatsmypurpose.com/johnsawyer

John The Geek